How to Add Products to Wix Stores
List a product properly so it is findable and buyable.
- Beginner
- 15 min read
- For: Wix Editor & Wix Studio
Last checked August 2026. Wix changes its interface often — if something looks different, the underlying steps usually still apply.
Step 1: Add Wix Stores
From the Add panel or the App Market, add Stores to your site. Wix creates shop, product and cart pages.
Step 2: Open Store Products in your dashboard
Products are managed from the dashboard, not the editor.
Step 3: Create the product
Add a clear name, price, and a description that answers the questions people ask before buying.
Step 4: Add several photos
Multiple angles reduce returns and increase conversions.
Step 5: Set inventory and variants
Sizes, colours and stock levels are configured on the same screen.
Step 6: Set the product SEO
Each product has its own SEO panel. Do not leave the default.
Next, you'll probably need
How to Set Up Wix Payments
Accept card payments and get the money into your bank account.
- Intermediate
- 20 min read
- For: Wix Editor & Wix Studio